Topic: Personal style and how it is influencing the fashion business

There is a current trend in fashion for expressing your own personal style. This is a departure from a time where designers and brands would set a silhouette and color for a season and women would follow it. Think about Dior’s “New Look” and the sensation it created. Or the logos that branded the wearer to a certain brand in the 1980’s and beyond. Now we have trends but the wearer gets to interpret them. This allows for more creativity in dress but does it make it more confusing for the average shopper?

Other topics that might be included in this discussion are:

• sustainability
• up-cycling
• outdated business models within the fashion industry
• influencers & social media
• local designers
• sizing

Speaker: Tina Brown

I’m a fashion stylist and I live in Santa Cruz, California. I work with amazing clients throughout Silicon Valley and the Monterey Bay Area. I’ve developed my own trademark Three Elements of Style — body shape, coloring, and most importantly, your personality — to build a fashion platform that really reflects who you are, and what looks best on you. I’ll work with your existing wardrobe and within your budget to get the most from your own closet. And if you don’t have time to shop, I can do that too. With a B.S. in Environmental Design from UC Davis, Tina’s studies emphasized clothing as an environment for the body, not solely fashion. She interned with a French milliner in San Francisco and worked at Britex Fabrics where she took her first consignment making hats for a major runway event for Macy’s. Tina went on to work for the next ten years on fashion photo shoots and runway events in San Francisco, San Jose and Los Angeles. Some of her clients included Macy’s, Saks Fifth Avenue and Giorgio Armani. Her credits also include movie set costume stylist, and makeovers for clients ranging from female executives and retired professionals to new moms. Tina especially enjoys helping clients find their fashion identity after lifestyle changes.